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5 eCommerce Predictions For 2018

5 eCommerce Predictions For 2018

2018 is with us already and it’s important in the current competitive market that eCommerce businesses don’t stand still. In this post, we’re going to take a close look at five eCommerce predictions for 2018 and explain why online businesses need to take heed of these shifting trends in order to stay ahead of their …

A Guide to Finding and Creating Free Website Images

A Guide to Finding and Creating Free Website Images

Images are an integral part of websites. They illustrate content, create visual stimulation, help with branding, assist with page structure and keep the reader engaged as they move down the page. Without them, websites would be dull to look at and visitors would leave in search of more exciting content. However, getting great images is …

A Webmaster’s Guide to Customer Referral Programs

A Webmaster’s Guide to Customer Referral Programs

If you are a Facebook user, you’ll have noticed that they have recently added a ‘Looking for Recommendations’ feature for people seeking to find businesses. This comes as no surprise. Word of mouth can have a big influence on where people shop, especially if the recommendations come from people they know and trust, such as …

6 Tips for Creating a Successful About Us Page

6 Tips for Creating a Successful About Us Page

Not every website has an About Us page and many of the sites that do, fail to take full advantage of them. This is unfortunate, as these are some of the most frequently visited pages on any website and, when well written, can have a key role to play in customer acquisition and retention. In …

How to Stop Your Website Going Offline

How to Stop Your Website Going Offline

If you have a website, it is important that it is always available. The last thing you need is for visitors to discover your site has gone down, especially if it is a critical element of your business. In this post, we’ll look at why websites can suffer downtime and what you can do to …