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Google Mobile Search to be more favourable to mobile-friendly websites

Google Mobile Search to be more favourable to mobile-friendly websites

Google has announced, starting in April, its mobile search ranking algorithm will start to take into account whether a website is optimised for mobile devices, which means websites that are mobile-friendly are likely to receive more favourable treatment over ones that are not. If your website is not yet optimised for mobile devices, this news …

Google Now Favours Websites Using SSL

Google Now Favours Websites Using SSL

When Google announced it will start favouring websites that use SSL, it came as quite a surprise to many. Google is usually very quiet about how it ranks websites, but it clearly wants more websites to start using SSL, even if it is technically unnecessary. For this reason, Google broke their tradition on algorithm secrecy …

Tips to use Google Plus Post Ads- Infographic

Tips to use Google Plus Post Ads- Infographic

Google recently announced +Post Ads which allows brands and advertisers to utilize their Google + posts and turn them into ads which can be displayed across the Google Display Network. The program which was launched without much noise and chatter is aimed at limited number of publishers with high following giving them a way to …

Tips to Avoid Buying Penalized Domain Name from Google.

Tips to Avoid Buying Penalized Domain Name from Google.

In a Google Webmaster Video, Matt Cutts, head of Web Spam at Google gave some essential tips about how one can identify a bad domain name and avoid purchasing it. To begin with, we should know what a bad domain name exactly means. It is not something hard to remember or a long string of …