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eCPM with Adsense

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  • Trafford
    started a topic eCPM with Adsense

    eCPM with Adsense

    Just curious, what is your current eCPM with Google Adsense? Today I just checked my Adsense account and it showed that my current eCPM is $6.7. What do you think? Was it good?

  • eUK-Ken
    replied
    Hello,

    eCPM stands for "effective cost per thousand impressions". With this a publisher can earn for every 1000 impressions that he will be getting.

    mathematically It can be given as :

    eCPM = earnings divided by number of impressions multiply by 1000.

    With a high eCPM your site will get high paying ads. Because you have keywords which attract high paying ads.

    Regards,
    Ken.

    Leave a comment:


  • paul
    replied
    That means your revenue is $6.7 per 1000 impressions which is fairly good, to increase revenue you'll need more targeted traffic for getting high CTR (Click Through Rate) or you should target high paying keywords.

    Leave a comment:

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