How to Increase Trust in Business Websites

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    How to Increase Trust in Business Websites

    Please share your experience and knowledge.

    #2

    Enable online reviews

    To get positive online reviews, you must work hard and not expect everyone to give you five stars, but you cannot ignore the importance of online reviews because, if you don't have any, your business is an unknown quantity, and many consumers are not willing to take the risk of doing business with an unknown quantity.

    The reading of internet reviews has now become a standard element of the purchasing process for most people. Prior to making a purchasing decision, over 90% of potential consumers research your company online to see what others have to say about it. What people say and the rating they give you may have a significant impact on how much business you get from them.

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      #3
      Its such a good information. thank you so much.

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        #4
        A physical presence

        Consumers may find it challenging to trust a website because of its virtual character. A fraudster might easily put up a website, accept money all day, and never send out any goods — and many do. What seems to be a legitimate UK company may be a scammer anywhere on the globe, for all the consumer knows. Customers are more likely to purchase with a company that has a physical location and a landline phone number, as shown by the presence of both. Include your address and phone number on the website, as well as any other evidence you have, such as your business registration and VAT numbers.

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          #5
          SSL certificates

          SSL certificates perform two important roles. Firstly, they protect you and your clients by securing payment data as it goes from their browser to your server, preventing it from being stolen. Secondly, SSL certificates confirm your domain as legitimate and as a response, web browsers identify your website as being safe by displaying a padlock symbol next to your URL in the address field. If you don’t have an SSL certificate, your site is marked ‘Not secure’.

          Quite simply, if you are a consumer and you have Google and Microsoft’s browsers warning you a site is not secure, you are going to think twice about trusting that site. For that reason alone, an SSL is necessary.

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            #6


            Personal Signing Email certificates


            Personal signing email certificates are a little like SSL certificates but they provide security for emails rather than the website. From a consumer trust point of view, they validate to recipients that the email purporting to come from your business is genuinely from you and not from someone carrying out a phishing attack. This helps protect your customers from becoming a victim of email-related crime and helps prevent your company’s reputation from being tarnished by a phishing scam that is aimed at your customers. Email certificates also encrypt the content of your emails and attachments so that any personal or financial information you send to customers cannot be intercepted or stolen.
            Last edited by Aaron Martin; 18-10-2021, 10:38.

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              #7
              Thanks for sharing such a good information

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                #8
                Reliable hosting

                It's not just about if a company is honest; it's also about whether the customer has faith in you to deliver high-quality goods and services. When it comes to online businesses, customers expect websites to be available at all times when they visit them, as well as to work promptly and efficiently. If this does not occur, it sends a negative message about the company's overall quality.

                Customers have never been happy to wait for pages to load or reply, therefore slow websites have always had high abandonment rates. When a website goes offline, no one can buy from it, and the company's reputation suffers. Choosing the proper hosting option from a reputable web host is the key to remaining online and ensuring that your website operates smoothly no matter how many visitors it has at the same time. If you're experiencing these problems, it's possible that your website traffic has increased and you need to change to a more robust solution, such as one of our dedicated business hosting plans.

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