Your traffic is probably going to vary, but a great landing page and some A/B Testing would be helpful I think if you are doing PPC. There is no money in PPC without a good landing page!
ppc.................................?
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Yes, since PPC ads represent the intent and expectation of the shoppers it should be perfectly aligned with the content of your landing page because here content makes the sale. The goal of the landing page should be remarkable with singular purpose and it should be analogous around the multiple-entry points.
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That's true. The better and more focused your landing page, the higher conversion rate you will enjoy. However, it seems that some of the advertisers on Adwords are not aware about the importance of a landing page. Sometimes, when I click an Adsense ads, I would simply be led to the homepage of the website.
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Pay per click (PPC) is an internet advertising model used on websites, where advertisers pay their host only when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
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Originally posted by boltusen View PostYour traffic is probably going to vary, but a great landing page and some A/B Testing would be helpful I think if you are doing PPC. There is no money in PPC without a good landing page!
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PPC or Pay Per Click is one of the most effective way to help you generate traffic and improve your site ranking. Pay per click is also an internet advertising model used on websites, where advertisers pay their host only when the ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system.
The Elevation Group
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