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  • Ecommere website SEO techniques

    What are the most necessary steps in SEO to be followed to earn popularity like ebay and Amazon sites? I am thinking about a blog which helps me to drive traffic towards it please share your ideas.

  • #2
    Re: Ecommere website SEO techniques

    Originally posted by JamieLee View Post
    What are the most necessary steps in SEO to be followed to earn popularity like ebay and Amazon sites? I am thinking about a blog which helps me to drive traffic towards it please share your ideas.
    SEO whether for an eCommerce site or any other website in essence stays the same. You need to carry out on-page and off-page activities and build quality links with fresh content. Social networking plays a big role for ecommerce sites where you can promote your products and generate leads. Pinterest is a very good example of this.

    As far as sites ebay and Amazon are concerned these are big players that have invested huge sums in marketing and I doubt they rely on SEO for their leads.

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    • #3
      Re: Ecommere website SEO techniques

      If you own an eCommerce website, take complete advantage of the extensions offered by Google. You can use Google Adwords for its multiple offerings like mobile targeting, retargeting, enhanced site links and extensions. Using the Google merchant tie-in also works great for an eCommerce website. The Adwords can be personalized in according with your preferences.

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      • #4
        Re: Ecommere website SEO techniques

        In my opinion, when it comes to an eCommerce website, having banner advertisements on the relevant websites would work great. For instance, you can get banner advertisements on the article directories, social networking websites and forums where you can find your target audience. For getting the best results, get an attractive advertising banner made.

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        • #5
          Re: Ecommere website SEO techniques

          If your purpose is to attract more visitors to your ecommerce website you have to add components that can engage more buyers.Develop unique content for every product and also for the category section.

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          • #6
            Re: Ecommere website SEO techniques

            You can use online marketing techniques to promote your site and drive traffic to it. Running an Adwords campaign would surely help your site get some good leads initially. You can also promote your website on social networking websites.

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            • #7
              Re: Ecommere website SEO techniques

              You can use various techniques like Guest blogging, PR, forums and social bookmarking to promote your website. Getting quality backlinks is essential is you want your website to appear in top of search results.

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              • #8
                Re: Ecommere website SEO techniques

                Anyone who really wants to compete or rather match the popularity alike eBay and Amazon, needs to have a firm strategy for promoting the brand online and offline. A long term strategy broken into smaller chunks with a strict adherence to achieving the targets. Now, if you are expecting results in comparatively short period of time, you'd need to allocate a good amount of budget to paid advertising mediums such as Adwords, PPC, CPC, Banners, Social Media Ads etc. This is something which would attract instant exposure, in the meanwhile you may start adding-in efforts over organic traffic through SEO.

                Analyze things from different perspectives and prioritize according to your preferences. This should not only help you reap benefits in a shorter period of time, but you'd also be preparing for the long-term.
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                • #9
                  Re: Ecommere website SEO techniques

                  Make your ecommerce store resourceful and responsive and try to get reviews..from real people because their expereience counts and those are good signal for Google that a particular e-commerce store should rank well..

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                  • #10
                    Re: Ecommere website SEO techniques

                    First hand information provided by the users does make a huge impact on the buying habits of prospects. As a person who has learnt management studies would explain, it's called the crowd/mob psychology. Listing the preferences of users over the pages supports the buying habits of users to some extent.
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                    • #11
                      Re: Ecommere website SEO techniques

                      Originally posted by JamieLee View Post
                      What are the most necessary steps in SEO to be followed to earn popularity like ebay and Amazon sites? I am thinking about a blog which helps me to drive traffic towards it please share your ideas.
                      To gain popularity like the Big Bosses 'Ebay' & 'Amazon', one needs to fork out a big amount of money (rather unwillingly) & have that spent on TV commercials, massive AD campaigns, road shows, rotating banners on endless websites & they've hired a large network of content writers, plus many more things, such as mouth publicity, free gifts, etc... These BIG players have n number of investors for this purpose & their stocks never dwindle once they're into business..
                      Rock _a.k.a._ Jack Daniel

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                      • #12
                        Re: Ecommere website SEO techniques

                        Most of the big companies don’t care about search results. What should be important for you, know your target audience and put your advertisements where they are most likely to be visiting or at least reading.

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                        • #13
                          Re: Ecommere website SEO techniques

                          Originally posted by Irene9001 View Post
                          Most of the big companies don’t care about search results. What should be important for you, know your target audience and put your advertisements where they are most likely to be visiting or at least reading.
                          That would work provided you have the budget like the big players.
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                          • #14
                            Re: Ecommere website SEO techniques

                            There must be some distinction between the SEO strategies made to optimize your eCommerce site. SO make sure to design new strategies for your eCommerce sites, because not only does this help avoid potential problems, but it also gets everyone involved inline with what you're trying to do. And it shifts SEO from a "mystical process" to something that is taken into consideration with every decision throughout the project.

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                            • #15
                              Re: Ecommere website SEO techniques

                              Hi,
                              Content becomes an important thing in Google SERPs now. After the new panda update content with neat and clean user search information has really good benefits.

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