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What is cross linking?

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  • What is cross linking?

    Can somebody explain to me what exactly cross-linking is, why it should be avoided, and what is the penalty is for doing that?

  • #2
    Cross Linking is when a group of domains that are most often owned by the same individual inner link to each other. This is often for the purpose of increasing its popularity with search engines. Cross linking is also Interlinking among web pages within the same website hosting.

    Excessive cross linking may be penalized by the search engines in the form of website hosting drop down in search results and your website hosting may even disappear from search engine results.

    Hope that helps
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    • #3
      Peter is right, google can punish you if it find unnatural cross-linking or massive cross linking. It is obvious what you do "behind the scenes" that might help you for a while but not in long run but if you optimize your website hosting for users not for SE, you can get solid ranking.

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      • #4
        Cross linking refers to the process of linking between two sites. Cross Linking is when a group of domains that are most often owned by the same individual inner link to each other. This is often for the purpose of increasing its popularity with search engines.

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        • #5
          Cross linking is the linking of two or more sites of the same owner.

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          • #6
            I've got to say that this also sounds like a bad, bad idea! .
            David Smith
            Managing Director
            DPS Computing Limited

            - Massive update! (September 2011) - It's now not neglected!!
            - New Site (10/2009)

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            • #7
              Cross linking is the linking between two sites, whether or not they are owned by the same person.
              It is also use for the purpose of link popularity, also known as reciprocal link and two way linking.

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              • #8
                Hi Friends,

                Cross linking refers to the process of linking between two sites. Cross Linking is when a group of domains that are most often owned by the same individual inner link to each other. This is often for the purpose of increasing its popularity with search engines.

                Thanks and Regards
                Richard Smith

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                • #9
                  Cross Linking is a popular technique designed to build traffic and increase PageRank. It relies on two websites agreeing to point an outbound link to the other site.

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