Statistics show that email is the most effective marketing channel that businesses can use. It’s an easy and efficient way to communicate with subscribers and to promote your products or services to them. It also has a better ROI than Pay Per Click, SEO, and content marketing. To help you make the most of your …
Many organisations already know the benefits of migrating their services to the cloud. The big debate they often have is whether to opt for public or private cloud hosting. However, it doesn’t need to be an ‘either-or’ dilemma. There is a third way: a hybrid cloud that combines both public and private options. In this …
How well you display images on your website can have a dramatic effect on user engagement, audience retention and on sales. With so much up for grabs, it’s not surprising that we are spoilt for choice with WordPress gallery plugins. What’s not so easy, is finding the right one. No two gallery plugins are the …
Smartphones are now the main way people access the internet but what does that mean for online businesses? Should you go ‘mobile-first’ and put large screen web design on the backfoot or should you take a different approach? In this post, we’ll drill down into some of the surprising statistics about mobile web usage and …
Just a month after the sweeping WannaCry attacks, we now see a new ransomware threat, a Petya variant, causing havoc across the globe. As is usual with these kinds of attacks, users find themselves staring at a ransom screen informing them that their data has been encrypted and that they need to pay $300 in …
If you want to sell anything from your WordPress website, whether a physical product, a digital download or a membership, then you need to be able to take payments from your customers. To do this you will most likely need a payment gateway. In this post, we’ll give ten tips to help you choose the …