What to Consider When Hiring a Web Designer or Developer

September 18, 2023 / Web Development


A well-designed and functional website is the cornerstone of any company’s online presence, making it important for businesses to consider using a web design or web development service. However, finding the right web designer or developer can be a challenging task. In this post, we discuss the key factors that business owners should think about when looking to hire a web designer or developer, as well as the option of building their own website.

  1. Define your goals and requirements
    Before starting the search for a web designer or developer, it is crucial to clearly define your goals and requirements for the website. You’ll need to determine the purpose of your website, the target audience you want to reach, and the specific features and functionalities you require. This will help you communicate your expectations effectively and ensure that the web designer or developer understands your vision.
  2. Evaluate experience and portfolio
    When assessing potential candidates, it is essential to evaluate their experience and portfolio. Look for web designers or developers who have worked on projects similar to yours or who have experience within your industry. Review their portfolio to get an idea of their design style, user experience expertise and the quality of their work. Ensure they have a solid portfolio that demonstrates their ability to create visually appealing and user-friendly websites.
  3. Consider technical expertise
    A web designer or developer’s technical expertise is another key factor to consider. Check out their proficiency in coding languages, such as HTML, CSS, JavaScript and PHP, as well as their knowledge of content management systems (CMS), like WordPress, and e-commerce platforms like Magento or WooCommerce. Additionally, inquire about their familiarity with responsive design principles and search engine optimisation (SEO) techniques. A technically competent web designer or developer will ensure that your website is functional, scalable, mobile-friendly and optimised for both user experience and search engines.
  4. Communication and collaboration
    Effective communication and collaboration are vital throughout the web design and development process. Make sure that the candidate you choose is responsive, open to feedback and able to understand and translate your ideas into a website that aligns with your brand and objectives. Regular communication will help to avoid misunderstandings, delays and potential design issues.
  5. Budget and cost considerations
    When hiring a web designer or developer, it is important to have a clear understanding of your budget and cost expectations. Professional web design and development services can vary significantly in price, depending on factors such as complexity, customisation and additional features. Prices can range from hundreds to thousands of pounds. While it may be tempting to go with the cheapest option, remember that investing in a high-quality website will yield long-term benefits for your business. Overall, you will need to balance your budget constraints with the quality of work and services provided by the candidate.
  6. Support and maintenance
    Websites require ongoing support and maintenance to ensure they remain secure, up-to-date and optimised for performance. Before finalising your decision, discuss the candidate’s post-launch support and maintenance offerings. Ask about their availability for future updates, bug fixes and technical assistance. A reliable web designer or developer should provide ongoing support to address any issues that may arise and help your website evolve alongside your business needs.
    Where support isn’t available or where it’s likely to add additional costs, it is important to choose a web host that offers 24/7 technical support as part of their hosting plans. At the same time, choosing a hosting option that comes with control panels like cPanel or Plesk can make security, updates, performance optimisation and other admin tasks much simpler to do yourself.
  7. Building your own website
    While hiring a web designer or developer is one approach, it is worth considering the option of building your own website. Today, you have a choice of user-friendly website builders and content management systems, like WordPress, that enable businesses with no in-house coding knowledge to create professional and highly functional websites and online stores.
    Building your own website provides greater control and flexibility, allowing you to make changes and updates as needed. However, it requires time, effort and a willingness to learn new skills.


Hiring a web designer or developer is a critical decision for business owners looking to establish a strong online presence. By considering the points discussed in this article, hopefully, you’ll be able to make an informed choice about whether to build your own site or use a web designer or developer. If it’s the latter, you should now have a better idea of what to look for when choosing the right professionals to hire.

If you are considering building your own website, check out our Website Builder and WordPress Hosting plans.


  • Arjun Shinde

    I'm an experienced digital marketer with expertise in planning, SEO, SEM, and social media. I'm good at creating engaging content and optimising campaigns for a strong online presence.

    View all posts

1 Comment

  1. Also check whether they have their own designers team or they outsource a project to other designers firm. Ask them to show some references and their portfolio.

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